Every CV says "AI skills."
You're about to bet
£100,000 on it.

AiQ Profile tests how people actually work with AI. Candidates before you hire them. Your team before you roll AI out. You send a name and a job description. We send back a report per person, checked by a human, within 48 hours.
Assess one person free Try the 3-min Quick Check
Human-reviewed · Every score traceable · Works with any AI tool
01 / The problem

The claim is everywhere. The proof is nowhere.

142xRise in "AI skills" added to LinkedIn profiles.Microsoft & LinkedIn Work Trend Index
66%Of leaders say they would not hire someone without AI skills.Microsoft & LinkedIn Work Trend Index
95%Of company AI projects showed zero return. Same tools as the winners.MIT, State of AI in Business
19ptsMore likely to be wrong when people use AI beyond what it can do, because polished output looks correct.Harvard Business School / BCG
The difference between the winners and the rest is not the technology. It is the people using it. And right now you cannot tell who is good at it.
What guessing costs

Slide to the salary you're hiring at

£60,000
£180,000What a bad hire at this salary costs, on the Recruitment & Employment Confederation's three-times-salary basis.
£1,950Testing your entire shortlist of ten with AiQ before you decide.
REC, "Perfect Match": a £42,000 manager gone wrong costs the business over £132,000.
02 / What most companies do instead

Four ways to guess

Ask about it at interview

"Tell me how you use AI" rewards the best talker, not the best operator. Nobody demonstrates their checking habits in a conversation.

Verdict: unverifiable

Trust the CV

The claim went up 142x. The skill did not. A CV line costs the candidate nothing and costs you the salary.

Verdict: that's the problem

Send everyone on AI training

Training without a baseline is spend without aim. You pay to teach people things half of them already know, and miss the gaps that matter.

Verdict: expensive guessing

Wait and see

Your competitors' operators compound their advantage weekly. The 95% who got zero return waited to find out who could actually use the tools.

Verdict: the costliest option
03 / The fix

Stop guessing. Measure it.

TOOL 72 JUDGEMENT 82 VERIFY 44 DATA 68 ETHICS 82 WORKFLOW 78
A real profile from a real assessment. The open point is the weak spot.

The AiQ Profile is a practical assessment, not a quiz. People do realistic work tasks, using whatever AI tools they normally use. Hidden inside the tasks are planted errors: made-up statistics, official-sounding bodies that don't exist, summaries that quietly change a decision. We see what gets caught.

While they work, we also see how they work: what gets pasted, when they switch away to use an AI tool, how long checking actually takes. Then we ask them how they produced their answer, and compare their account with what we observed. Honesty shows up in the data.

Every score is reviewed by a human before you see it, and every number can be traced: which task, which evidence, which rule. When someone asks where the 70 came from, there's an answer on the page.

Tool skill & prompting

Directing AI well: clear instructions, right context, improving a poor first draft.

Common gap: one-line requests, accept whatever comes back

Judgement

Knowing which jobs to hand to AI and which to keep human.

Common gap: AI for everything, or for nothing

Checking

Catching what the AI gets wrong before it leaves the building.

The most common gap, at every level of seniority

Data care

Knowing what to share with AI tools and what to strip out first.

Common gap: trusting an approved tool with everything

Honesty

Being straight about how work was produced, and challenging invented facts.

Common gap: AI work passed off as personal analysis

Working habits

Whether AI improves the whole job: reusable prompts, checking built into the routine.

Common gap: one-off use, nothing learned
04 / What you get

A report worth printing

  • A score out of 100 for each of the six skills, and one overall, with the evidence behind every number.
  • An honesty check: whether their account of how they worked matches what we observed.
  • The exact questions to ask at final interview, written for your panel, targeting what the assessment found.
  • A 30-day improvement plan for every person assessed. Gaps become training targets, not verdicts.
  • A record of every human review decision, shown with reasons. If we overrule the automated score, you see why.
Send me the sample report
05 / The offer

Start free. Judge us on the report.

Pick one person: a live candidate, or someone on your team. We assess them properly and send you the full report. Then you decide if it's worth anything.

The free assessment includes

  • The full AiQ Profile assessment, the same one paying clients get (normally £195 per person).
  • Human review of every score before it reaches you.
  • The interview questions, the honesty check, and the 30-day plan.
  • A 15-minute call to walk through what it found, if you want it.
  • No card. No sign-up. One email to start.
If the report tells you nothing you didn't already know about that person, bin it and we part as friends. Every report is reviewed by hand, so we take a limited number of free assessments each week.
Claim the free assessment
Hiring · long list

Screen

25-minute online assessment for every applicant. One-page report each, priced for volume.

Hiring · shortlist

Shortlist

90-minute practical assessment, supervised. Full report with interview questions for your final rounds.

Teams

Team baseline

Assess the whole team before an AI rollout. See who to build on, target the training, then re-test to prove the improvement.

06 / Questions

Asked every time

Does this replace our interviews?

No. It arms them. Each report includes specific questions for your panel, targeting exactly what the assessment found for that person.

We use Gemini / Copilot / Claude. Does that matter?

No. People use whatever AI tools they normally would. We measure judgement, checking, data care, honesty and working habits, which carry across every tool, including the ones that don't exist yet.

Is it fair? Could we defend using it?

Yes, by design. Everyone going for the same role gets the same tasks and the same scoring rules, all of it based on the job description. A human reviews every score, changes are shown with reasons, and the result supports your decision rather than making it for you.

What does it cost after the free one?

Per person, by tier. Testing a full shortlist of ten costs less than one month of the salary you're about to commit to. Ask for the rate card and you'll have it same day.

Can we assess our existing team?

Yes, and it's the best place to start, especially before an AI rollout. Baseline the team, aim the training at the actual gaps, then re-test to prove the improvement.

Everyone has the same AI tools now. The winners have people who can use them.

Find out who yours are. One person, assessed free, report in 48 hours.

Assess one person free